Product Innovation Management and Incentive Mechanism of Pingsuo Company

With the development of the times and the progress of science and technology, the competition among enterprises is becoming more and more fierce, and the product innovation ability has become one of the important factors for enterprises to stand on the market. Today, we will discuss how enterprises represented by "Pingsuo" carry out product innovation management and motivate employees.

First, product innovation management model

1. Established a perfect R&D system. Pingsuo Company attaches great importance to R&D investment, establishes a special R&D team, and establishes a set of management system from project initiation to development process control to post-evaluation, so as to ensure that the R&D of each new product can be carried out in an orderly manner. At the same time, the user's needs are fully considered in the research and development process, and the humanized experience is paid attention to in the design to ensure that the new products can meet the market demand, thus improving the competitiveness.

2. Implement agile development mode. In today's fast-paced social environment, the traditional waterfall software development model can no longer meet the needs of the rapidly changing market. Therefore, Pingsuo adopts a more flexible agile development method: iterative upgrade in small steps and quick running, and through continuous integration, the team can quickly respond to market feedback and make adjustments in time; And automatic testing tools are used instead of manual testing, which improves work efficiency and reduces error rate.

3. Encourage cross-sectoral cooperation. In order to better realize resource sharing and promote differencesKnowledge exchange and technical integration between fields, the company actively encourages various departments to carry out various forms of cooperation, such as holding brainstorming meetings, technical salons and other interactive activities on a regular basis to enhance the communication skills and teamwork spirit among employees and jointly promote the smooth implementation of the project.

Second, the incentive mechanism

1. Establish a clear goal orientation. In order to stimulate the enthusiasm and enthusiasm of employees, Pingsuo has set clear and specific career planning goals for each member, including short-term plans (such as the task targets to be completed this quarter) and long-term visions (the development orientation in the next few years), so that they can have a sense of direction and be full of fighting spirit.

2. Introduce performance appraisal system. In addition to setting conventional KPI indicators, differentiated evaluation criteria are also set according to job characteristics. For example, product managers focus on the number of creative proposals and the success rate of transformation, while engineers pay more attention to code quality and bug fixing efficiency, so as to comprehensively measure personal performance, reward the good and punish the bad.

3. Strengthen material rewards. Give generous economic returns to those who have overfulfilled their tasks or made outstanding contributions to the company as affirmation, such as year-end dividends, equity incentives and other welfare policies; In addition, we will organize group tours, dinners and other activities to relieve work pressure, enhance the feelings among colleagues and create a harmonious and upward atmosphere.

To sum up, the success of Pingsuo is largely attributed to its efficient product innovation management system and reasonable incentive measures. This not only allows enterprises to gain a foothold in the fierce market competition, but also attracts a large number of outstanding talents to join in and create brilliance. We expect that more companies can learn from this experience and create more amazing new products in the future.

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